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Agents can earn experience days through new loyalty scheme

20 October, 2010

EWATERWAYS, the small cruise ship specialist, has launched today (date) a new loyalty scheme in which bookings earn points towards Experience Days, such as a Ferrari track day or spa treatments at Champneys.

The scheme has been launched in conjunction with Experience More, one of the UK's leading experience day retailers and is in recognition of the support for eWaterways shown by the UK travel trade.

Experiences on offer include a trip to Paris for two on Eurostar, hot-air ballooning, Ferrari Thrill Driving, hotel breaks in a wide variety of UK hotels, scenic flights over London and many other exciting options.

The scheme will come into effect on October 14 allowing points to be earned immediately on any new bookings made with eWaterways.

Marketing manager Amy Sharpe said: "All agents need to do to start earning points is to register on our travel agent portal,  http://agents.ewaterways.com/sign up to our newsletter  and get booking! Points will be tracked automatically with each booking made.

"There are three levels of vouchers which can be redeemed for an Experience Day: cumulative bookings of £5000, then £10,000, and the top level voucher, Gold, is for bookings made to the value of £15,000. Levels are set so that an agent can easily earn enough points to get them a great day out. Once the first £1000 target is reached a bonus of 20 points will be awarded.

"With the average eWaterways booking value of £1500 per person, the points will soon rack up - just two bookings could be all it takes to earn a fabulous experience day!"

Points will be awarded for each booking and agents can then decide when they want to use their points and trade them in for 'experience vouchers'.

Sharpe added: "At eWaterways our 'Best Price Guarantee' will always match the best cruise price offered by the cruise supplier - giving agents even more reason to book with us and earn points."

SAMPLE EXPERIENCES:

Blue voucher = cumulative bookings with eWaterways to the value of £5000
Experiences include - Pleasure Flight over London, Pampering Spa Day, Ferrari Driving Thrill Experience, Half Day Powerboating, , Introductory Flying lesson, Saturday Morning Curry Course, London Cruise and Trip on the London Eye for Two, gift boxes of wine, and one night stays in a wide variety of UK hotels.

Yellow voucher = cumulative bookings with eWaterways to the value of £10,000
Experiences include - Weekend Survival Camp, 4 Hour Popstar singing experience, Harley Davidson Passenger Ride, Helicopter Flight Experience, Hot Air Balloon Flight, Champneys Day Spa, Pure Detox at Ragdale Hall, Luxury Hotel Break in Dublin, a wide choice of Full Day Spas.

Gold Level= cumulative bookings with eWaterways to the value of £15,000
Experiences include a full-day cookery course; trip on Eurostar to Paris and lunch cruise for two; Top-to-Toe treatments at Champney's Tring for two; Extreme Supercar Driving Experience; Caterham Weekend Hire and many more.

LAUNCH OFFER:

To launch the scheme eWaterways is entering the first 50 agents who book any eWaterways cruise from October 14 into a prize draw for a 'Blue Voucher'.

Bonus points will also be announced throughout the year with various joint promotions with selected suppliers.

ENDS

For more media information contact Amy Sharpe on amy@ewaterways.com 0207 821 1009

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